Auldon Limited with the brand name Auldon Toys, the company behind Unity Girl, is among the most respected and innovative toys companies in the Nigeria toy industry. Auldon Limited has a proven 17-years history in the creation of innovative and imaginative products that aids as well as develops children’s IQ in today’s fast changing world. Key products have been Bible Learner laptop; educative puzzles such as Bible Stories, Jesus Stories, Incredible me, Psalm 23 and Animals in the Bible. From its offices in Idumota Lagos Island and Gbagada, Auldon Toys designs, develop markets and distributes its products within the Nigerian boundaries and other African sub-regions.
Despite the inherent volatility of the promotional toy industry, Auldon Toys has remained a market leader, guided by the operating principles of creativity, flexibility and simplicity. Today, Auldon Toys continues to build upon a strong and focused brand portfolio.
The Company was founded as Arigold Toys in 1996, primarily as a supply company servicing big departmental stores with toys within Lagos and other major Nigerian cities. By 2002 it became a Limited Liability company with the registration name Auldon Limited. Thereafter it earned a reputation as a leading importer and supplier of top quality range of educational, re-creative and plays toys. In 2010 Auldon Limited took an important step toward developing toys with local relevance thus branding such products under the name Auldon Toys.
In 2012, Auldon Toys started the Unity Girl doll project, a collection of 14-inch dolls, each representing Nigeria’s three major tribes. The product is been created to deliver an empowering social message to girls around Nigeria and the world at large.
By maintaining discipline in quality control, product mix, and service delivery, Auldon Toys is successfully navigating the cycles inherent to the promotional toy industry. Going forward, Auldon Toys will continue to pursue profitable growth by introducing safe and innovative, toys to kids in Nigeria and its sub-regions.